Book Publishing

What is a book publishing company?

Whether you are a professional and renowned author, or even if you are someone who wants to publicise their latest collection of jokes or poems, you need the help of a publisher. They are the specialists who convert your handwritten text and images into publishable form by converting it into digital format, with the help of typesetting and scanning software, before printing it with the help of litho or offset machines, collate & stitch the pages together, and bind them with a soft or hard cover. Once the printing, collating, and binding part is over, they deliver it to you so that you can distribute it in the market, either through brick & mortar stores or through online retailers such as Amazon. Neither would have the legendary episodes of "Harry Potter" have been available for you to read nor would have Ms. J.K. Rowling have become the success she is without the help of publishers.

How could a book publishing company promote themselves?

Established publishers of United Kingdom such as Penguin, Random House, HarperCollins, and several others do not require publishing as they have built up a solid reputation in the publishing industry and are popular all over the world in the publishing industry. However, relatively new entrants need to promote their companies in order to garner more clients. Where there are several ways of achieving this goal, such as distributing pamphlets containing details of their company in book fairs, or advertising in social media, all these forms of publicity fade in comparison to promotional desk items. They can seek the help of companies that specialise in making such items to personalise desk items such as pens, ashtrays, and other items that are of common use, with the name of their company and its contact numbers, so that those who view these items can know more about their company.

Learn more about promotional desk items

What is a publishing service?

Any service that engages in printing books, pamphlets, advertising material, books etc. can be generally categorised as a publishing service provider. Their job is to typeset the material provided by their client, scan the images, put everything together in an orderly manner, and print it.

Who would need a publishing company?

Anybody that needs printed materials requires the help of a publishing service. People often believe that publishing houses only accept bulk orders, running into the tens of thousands. However, this is a myth, as most publishing houses also accept small runs. They use digital printers for printing small quantities of booklets, pamphlets, and other printed stuff.

What makes a publishing service good?

In order to gain reputation in the market, the publishing service should be capable of meeting tight deadlines without compromising on quality. They should have the equipment required for publishing different types of projects in small quantities as well as in bulk. They should also have the equipment required for the job such as composing machines, scanners, printing machines, binding machines, collators, ring binders, etc. and specialists who can operate such machines efficiently.